Smosh is the internet’s largest sketch comedy brand and a pioneer in creator-first entertainment, redefining comedy for the digital generation. Founded in 2005 by viral comedy pioneers Anthony Padilla and Ian Hecox, Smosh was one of the first creators on YouTube and helped shape it into what it is today. 

With over 75 million social media followers and 17.4 billion YouTube views, Smosh is a pop culture touchstone, producing a mix of scripted and unscripted content across its flagship channels – Smosh, Smosh Pit, and Smosh Games – as well as podcasts, livestreams, and interactive live event experiences. 

I am their Senior Graphic Designer, so I touch projects spanning all five of their Youtube channels, live events, and primary branding. I’m responsible for maintaining and evolving their visual identity to ensure consistent brand representation. I’ve partnered with producers, directors, the social media team, and channel operations to maintain that consistency and collaborate on some seriously cool concepts.